The deal between PointsBet and the Tigers helped bring the MLB into standing with the rest of the major United States sports leagues.
The firm's agreement with the Detroit Tigers was enhanced by the sportsbook's previous agreement with the MLB, which sees PointsBet become an authorised gaming operator of the league.
It comes at a time when MI is trying to have mobile sports betting in place by the end of this year or in early 2021.
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The Tigers deal follows two turning points: MI legislators last December OK'd sports and online gambling in MI and Major League Baseball recently authorized PointsBet as its gaming operator.
The team announced Thursday it has partnered with PointsBet to enhance fan engagement with unique experiences, content, promotions and more inside Comerica Park.it comes after the state legalized sports betting previous year. "We look forward to the fan-friendly enhancements this will bring to the game-day experience in and around Comerica Park for years to come". However, Major League Baseball rules now prohibit sportsbook sponsors from overtly advertising odds.
PointsBet signed a MI market access deal for online casino and sports betting in January.
In 2019, PointsBet offered services in the USA, offering betting on individuals at-bats during Major League Baseball games.
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The deal allows PointsBet to use official Major League Baseball data as well as logos and marks. The three Detroit commercial casinos took their first sports wagers over March 11-12.
Sports betting also is allowed at Detroit casinos, though they too are shut indefinitely by the pandemic.
Detroit Tigers fans and Major League Baseball bettors as a whole will soon see the expected benefits of the partnership with PointsBet.
In addition to getting mobile/online sports betting up by the end of the year, some MI lawmakers are looking to get online slots, table games and poker operational sooner than expected.
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Ilitch Holdings is the company representing the Tigers, with the group's president Chris Granger commented that the great fans of the Tigers will enjoy the personalized platform of PointsBet as it provides unique experiences as well as innovative offerings.