Apple announces streaming service and increased news curation plans

Apple unveils new service offerings as company looks to grow revenue outside of devices

Apple Keynote Event News: Apple Arcade, TV Plus, Streaming Service

Apple has also launched a third strand to its new services - a gaming subscription service for its app store.

Speaking to Reuters, the CEO of the New York Times, Mark Thompson, warned publishers about the danger of losing control of their own product ahead of the Apple launch, and said he had no plans to now work with the tech giant.

The company announced an exclusive and multiyear deal with the former talk show host in June 2018 to bolster its already impressive lineup of original content, featuring stars such as Reese Witherspoon, Jennifer Garner and Jason Momoa.

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Apple revealed a few games already, including some previously confirmed for PC, and consoles such as Giant Squid's The Pathless, Wildboy's Atone: Heart of the Elder Tree and others.

"This is what we call now the battle for the lounge room", futurist Steve Sammartino told 3AW Breakfast.

The Apple TV+ service features original content from Hollywood heavyweights like Steven Spielberg, J.J. Abrams and M. Night Shyamalan and will launch this fall.

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But while the company will be challenging Netflix and Amazon Prime, Apple is taking a different approach by also offering paid channels from HBO, Starz and Showtime alongside its own content. In order to maximize its potential audience, Apple is making the Apple TV app available to non-Apple TV users. The Wallet app will allow users to track their transactions, what categories they are spending in and see the location they spent money using Apple Maps. The iTunes Movies and TV Shows app will be available exclusively for Samsung's smart TVs in over 100 countries initially.

The new Apple TV app, coming this May, will let users experience and enjoy shows, movies, sports, news and more. You might have missed that she also plans on bringing her iconic book club to the new video service.

But Apple did not announce pricing or confirm whether the new service would be available on Android devices.

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Apple TV+ is launching in fall 2019. That might be the popular perception but the reality is that the Services business has gradually become a vital part of Apple's revenue stream. It also provides a "clearer and more compelling rewards program than other credit cards" with Daily Cash, which gives back a percentage of every purchase as cash on customers' Apple Cash card each day. More recent reports suggested that Apple is working on a subscription service for paid games in the retailer's digital storefront with a focus being placed on the games playable with an iPhone or iPad.

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