Apple Announces New Video Streaming Service To Rival Netflix

Jennifer Bailey vice president of Apple Pay at an announcement that it would release its own credit card called Apple Card

Apple updates news app, digital wallet; set to enter video streaming

Apple defines it as "a new kind of credit card created by Apple", but don't think of it as plastic.

Credit card industry analysts said the rewards programs were not significantly different from what is now available in the market, but that Apple's broad consumer reach could make it a major player.

And in contrast to traditional credit cards, it will have no late fees, annual fees or worldwide usage fees. It also uses machine learning and Apple Maps to transform the lists of transactions that are normally found on a credit card bill into recognizable locations. "Purchases are automatically totalled and organised by colour-coded categories such as Food and Drinks", said Apple.

Apple Inc. CEO Tim Cook speaks during a company product launch event
Apple Inc. CEO Tim Cook speaks during a company product launch event

To conclude, it's also relevant to note that late or missed interest payments will accumulate on the user's balance.

It also features unique security measures, which include a unique card number which is stored on the user's iPhone.

On the topic of security Apple said that "every purchase is secure because it is authorized with Face ID or Touch ID and a one-time unique dynamic security code". It's called Daily Cash with "cash back" paid out every day. Apple Card transforms the entire credit card experience by simplifying the application process, eliminating fees, encouraging customers to pay less interest and providing a new level of privacy and security. By the end 2019, Apple expects to have Apple Pay available in more than 40 countries. If that purchase is from Apple, you will also get 3 percent Daily Cash if said purchases is made directly from Apple, including Apple Stores, on the App Store and for Apple services.

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The card is tied to Apple Pay, a service that lets people load banking information and pay in stores like Starbucks or use it for purchases online.

Apple partnered with Goldman Sachs as the issuing bank to deliver its credit card, which will be MasterCard-branded.

"It's unbelievable and everyone with an Apple iPhone is absolutely going to get it", says John-Kurt Pliniussen of the Smith School of Business at Queen's University in Kingston, Ont. The financial institution backing the card, Goldman Sachs, won't be able to use your activity to sell to third-party marketers or advertisers.

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As widely predicted, the tech giant has teamed up with Goldman Sachs and Mastercard on the new venture, which takes it deeper into the financial lives of its customers as it focuses on fee-generating services. You can sign up now on Apple's website to be notified when it's available.

No card numbers, expiration dates, or CVV numbers will be present on the card, making for an extremely clean look, with only the Apple logo and the holder's name laser-etched onto the titanium piece.

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